Marketing

Allday Natural PEPTIDES

Packaging Design
Client

Alldaynatural

Service

Marketing

Industry

Cosmetic & Skincare

Completion

2023-02-28

The anti-aging product market is highly competitive, with many brands vying for the attention of consumers.

I worked on the cosmetic packaging design project for Allday Natural, which involved creating packaging for a range of anti-aging products containing peptides. As a skincare brand designer, my goal was to produce a design that reflected the luxury and high-end qualities of the products. The client is an European cosmetic brand that wants to establish itself as a luxury brand.

The problem

The challenge was to create a design that stood out in the highly competitive market of luxury cosmetics.

I needed to communicate the unique selling points of the product and differentiate it from its competitors. The design needed to be visually striking and convey the dermato-cosmetic properties of the product.

The solution

To address the challenge, I utilized a color palette of vibrant red and white, along with a DNA chain, to highlight the scientific aspect of the product.

Silver hot foil stamping and a mat paper box were used to enhance the luxury cosmetic feel of the packaging. This resulted in a visually stunning design that communicates the high-end qualities of the product and successfully differentiates it from its competitors.

my Approach

My approach to the cosmetic packaging design was to conduct extensive research on the market and its competitors.

This research informed the color palette, design elements, and materials used. The goal was to create a design that reflected the luxury and high-end qualities of the product while effectively communicating its unique selling points. The final result was a successful collaboration with a European skincare brand to establish itself as a luxury cosmetic brand designer.

Our impact for

Alldaynatural

Our impact for

Alldaynatural

Our impact for

Alldaynatural

Our impact for

Alldaynatural

Our impact for

Alldaynatural

Our impact for

Alldaynatural

"Thank you for always being there, ready to offer advice and solutions. Your value is priceless and we feel lucky to have you on our team!"

Iuliana Petrisor

Alldaynatural
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