As a designer, my aim is to instill confidence in my clients that their products or services are being showcased in the most favorable manner possible. This, in turn, enables their own customers to feel secure about their purchases.
While many of my clients initially approach me for assistance with their logo design, they are aware that their customers will encounter the logo in various contexts such as packaging, brochures, social media profiles, vehicle graphics, web design, uniforms, and invoices. Therefore, every aspect of their visual identity requires careful consideration to ensure that it contributes to an overall sense of trust and confidence in their brand.